Fit Kids First - A new report on Sugary Sweet Juices
By: Carolyn Donaldson
Updated: October 31, 2011
Mom Jackie Royce says, "I try to stick mostly with milk and water but she had her first juice box at a play date and now she's attracted to them and asks for juice boxes."
Those juice boxes are not necessarily a healthly alternative. A new report found that many popular fruit drinks among children can have the same if not more sugar as a candy bar and many use artificial sweeteners.
Dr. Marlene Schwartz of the Rudd Center says, "I think that the companies really are misleading both the parents and their children. That they have these products, which are essentially water and sugar and artificial sweeteners in many of them and they're trying to packaged them to look like they are juice.
The report also found companies specifically target young kids in advertisements to sell their products.
Yeah we've definitely been food shopping and you know going down an aisle and she'll say, "Elmo" or "I want the juice with the bears on it" or "Big Bird."
The American Beverage Association called the report "...Another attack by known critics in an ongoing attempt to single out one product as the cause of obesity..."
Click here for a look at the entire study.



